![]() ![]() In 2004, over 100 years later, the P&G company archivist Ed Rider found documentation that revealed that James N. However, company records indicate that the design of Ivory did not come about by accident. When appreciative letters about the new, floating soap inundated the company, P&G ordered the extended mix time as a standard procedure. ![]() According to an apocryphal story, later discounted by the company, a worker accidentally left the mixing machine on too long, and the company chose to sell the "ruined" batch because the added air did not change the basic ingredients of the soap. Ivory bar soap is whipped with air in its production and floats in water. Īs Ivory is one of P&G's oldest products – it was first sold in 1879 – P&G is sometimes called "Ivory Towers", and its factory and research center in St. In September 1879, Procter & Gamble trademarked "Ivory" as the name of its new soap product. The name Ivory was created by Harley Procter, the other founder's son, who was inspired by the quote "ll thy garments smell of myrrh and aloes and cassia out of the ivory palaces", from Psalm 45 of The Bible. In 1879, James Norris Gamble, son of one founder and a trained chemist, developed an inexpensive white soap. Williams decided to focus on its shaving soap and sold Ivorine to Procter & Gamble, which later developed Ivory. Williams Company in Glastonbury, Connecticut, manufactured soap under the name Ivorine. ![]()
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